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Store Hours: 10-6 M-F, 10-5 Sat, Sun Closed

Front of Echelon Cycle Bike Shop

Your Santa Rosa Bike Shop

Welcome home to your new favorite bike shop in Sonoma County.  We stock excellent bikes, care deeply about your experience riding, and look forward to providing you with the best bike repairs available in Santa Rosa.

Our bike rentals are so well maintained you won't miss your own bike while riding ours.

Whether you into riding road, gravel, or swoopy singletrack we've got you covered.


We're located on the corner of 5th Street and Davis and have plenty of Off-Street parking to make it easy for you to visit us in person.

Popular Bike Categories

Road Bikes

We sell some of the fastest road bikes on the planet by BMC, Cervélo and Scott.

Mountain Bikes

We stock and sell Scott Mountain Bikes.

Triathlon

We sell triathlon bikes by BMC and Cervélo.

Gravel Bikes

Want to explore the road less traveled? Check out our gravel bikes now.